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About us

2013

Year founded

Our story

Bemiray: more than just a word

Bemiray is a Malagasy word that symbolises unity in diversity, harmony between cultures, the strength of mutual support, and the richness of authenticity. It’s our promise.

Founded in Antananarivo in 2013, BEMIRAY Tours DMC welcomes travellers from Europe, Asia and Africa. We design tailor-made trips, immersive tours, luxury stays, honeymoons and weddings. We also handle transfers, excursions, car rental, dhow or catamaran cruises, fishing and diving.

To achieve this, we carefully select our local and international partners, and we keep developing our team’s skills to serve every traveller.

100% tailor-made trips, at your own pace
A reply to every request within 48 hours
Local providers, NGOs and partner associations

The founder

Hary, a bridge to Madagascar

It all began at the Figaro Tourism Fair in Paris in 2005, with the desire to turn a passion into a profession. Since then, Hary has travelled the footpaths, tracks, embankments and rice fields laid out in “bemiray”, the patchwork of plots that colours the Highlands.

Passionate about anthropology, a university graduate, professional tour guide and former tour leader, he has travelled extensively across his native land, from Foulpointe to Bemaraha and from Saint-Augustin to Iharana. His ambition: to help you discover this country known as the land of the ancestors.

48 h

Maximum processing time, except for specific requests

Our Hallmark

A charter that guides every journey

As part of our business, we are committed to respecting the fundamental values that guide our daily actions. This charter reflects our commitment to acting responsibly, ethically, and transparently.

Humanism, nature, the environment and cultural heritage: these are the values we invite you to share with us throughout your journey.

Commitment to the best value for money

We are committed to offering our clients, partners and beneficiaries the best value for money: carefully chosen services at a fair price, in a spirit of fairness and transparency, without ever compromising the quality of our services.

Proactive request processing

We are committed to processing all requests within a maximum of 48 hours (except for specific requests or tours that require more technical expertise). This responsiveness is essential to guarantee satisfaction, establish a lasting relationship of trust, and demonstrate efficiency.

Respect for people and culture

We place respect for human dignity, cultural identities, beliefs, and differences at the heart of our approach. We are committed to promoting an inclusive, tolerant, and equitable environment.

Respect for nature and the environment

Aware of our environmental responsibility, we are committed to adopting nature-friendly practices. This includes reducing our ecological footprint, choosing responsible partners, and raising awareness of environmental issues.